Etsy UX Copy
I partnered with Etsy marketing stakeholders and product teams to simplify and solve complex challenges across various user journeys for refined experiences that guided users and inspired them to return.
Modular Error Messaging
Banners & Tooltips
Named the new feature, and crafted announcement copy to convey function and value.
New Feature Naming & UX Flow
Introduction copy and instructions to guide users through the new flow.
New feature alert.
Supplemental toast educating and inspiring users to try the new feature.
Empty state guidance.
Instructional microcopy to help users label their new filter.
