Etsy UX Copy
I partnered with marketing stakeholders and product teams to simplify and solve complex problems along various user journeys for refined experiences that guide users and keep them coming back.
Modular Error Messaging
Banners & Tooltips
Named the new feature, and crafted announcement copy to convey function and value.
New Feature Naming & UX Copy
Introduction copy and instructions to guide users through the new flow.
New feature alert.
Supplemental toast educating and inspiring users to try the new feature.
Empty state guidance.
Instructional microcopy to help users label their new filter.
